Role descriptionGelesen
Your tasks We are looking for a senior, hands-on growth marketer to own our paid channel strategy and make our media investment work harder. You will connect audience insight, creative campaigns, data and technology into a repeatable brand-to-demand engine. You can set direction, get into the platforms, challenge weak signals and show what is working in terms the business understands. Channel and investment strategy: You build a full-funnel media plan tied to FTAPI's target accounts, buying groups, priority campaigns and pipeline goals. You balance demand creation with demand capture and make…
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